To register your Black owned business with The Greenbook Guide, click here to submit. We hope this growing guide (which is just in its naissance, will continue to grow, and is not meant to be seen as an exhaustive list) serves as a way to bring visibility to Black businesses to help them not only survive but thrive. Compiled by Victor Hugo Green, a Black postman, it helped make travel comfortable and safe for African Americans in the period before the Civil Rights Act of 1964. that identified businesses that would accept Black customers. In 2021, many Black business owners still struggle to find their footing and achieve the financial success commensurate with their cultural counterparts, largely due to lack of access to the resources necessary for sustainability. The Green Book, travel guide published (193667) during the segregation era in the U.S. In 2020, while all small to mid-sized businesses were hit by the Covid-19 pandemic, Black-owned businesses were hit the hardest, with 41% of all Black-owned businesses closing. While Victor Green’s guide was born of the need to provide safety and protection for Black travelers, For(bes) the Culture’s Green Book Guide is born of the need to support and protect Black-owned businesses. This is the inspiration behind For(bes) the Culture’s Green Book Guide, a growing database of Black and Brown businesses. The historical guide may have been launched out of a need for safety, but it soon also came to represent trust and familiarity.
